Life is a game of interests. People won't read your content because you published it. They'll read your content because they find something useful/valuable in it. Cater to the interest of your target audience.
Things you should NOT do while writing blogs/articles: 1) Rely heavily on Grammar checker tools. 2)Using too many 'Buzzwords' in the headline. 3)Finishing the blog abruptly without giving a conclusion or CTA. 4)Using only one medium to research.
You can have the world's best product or service, but if you can't communicate your ideas, you have nothing.
Write the piece of content that you were searching for, when you started your journey
Credentials for being a good copywriter: 1. Thirst for knowledge. 2. Tremendous curiosity about life. 3. Wealth of experiences. 4. Not being afraid to work